Edgewater Candles

After launching Gold Line Chicago, this inaugural feature was created to spotlight the kind of founder-led business the platform was built to celebrate: intentional, neighborhood-rooted, and deeply crafted. Inspired by the warmth and sensory nostalgia of Edgewater Candles, the project combined storytelling, motion, photography, and design to create something that feels both elevated and personal. Featuring photography by Kate Cauffiel, every element was shaped to reflect the care and human touch behind the brand. From creative direction and content development to campaign messaging, the work aimed to capture the warmth and intention at the heart of the Edgewater experience.